Account Management
Accountable Marketing begins - and ends - with each account management discipline. The basis of this process is ensuring we understand our client's needs and assume responsibility to meet those needs. Advantage Direct's role is to collaborate with its clients to understand their business objectives, which result in creative and innovative strategies that represent the client's needs and objectives.

Personalized Direct Mail
In the race to capture a prospect or customer's attention, the mailbox can be a highly competitive playing field. Direct mail, long considered the most traditional and predictable of direct response media, is continually challenged by over-saturated approaches. Therefore your message must break through the clutter and win customer engagement. Advantage Direct will produce you a "clutter-proof " piece through its process of research, design and customer profiling.

Web-Based Applications
Companies spend billions of dollars every year building the value of their brand. Therefore protecting that asset is critically important. The question is "How can I let branch offices, franchises, stand-alone locations, distributors or customers access and develop marketing materials unique to their geography or products without compromising our brand?" Advantage Direct delivers the solution by allowing users to modify marketing materials while maintaining brand integrity.

E-mail Marketing
Simply implementing e-mail marketing with professional support will not deliver winning results, especially when it comes to ensuring your message reaches customers and prospect inboxes. Advantage Direct has an e-mail management system with a suite of deliver ability features that gives you maximum visibility and performance. Unlike bulk e-mail service providers, our service incorporates ongoing, deep relationships with inbox providers and implements leading-edge processes that help to ensure your message reaches the intended target.

Voice Marketing
Direct mail and e-mail marketing have become standard practices as businesses have sought to form lasting relationships with their customers. Voice messaging now enables marketers to reach consumers with relevant messages and targeted incentives in a more personal manner. This is not telemarketing. Full compliance with all state anti-call legislation is of utmost concern.

Mobile Text Messaging
Text messaging is a very targeted, private medium. Mobile text marketing provides business with the opportunity to reach customers with a reminder or incentive anytime, anywhere. More often than not, text messaging is outside of the home, which allows for the opportunity to impact customers while they are out. Based on their customer history, marketers can send targeted messages relative to what customers are already purchasing from them.